about the founder’s chair

Where experience meets ambition

The Founder’s Chair is a unique business collaborative designed to help ambitious founders accelerate their journey from idea to impact. We connect visionary entrepreneurs with seasoned industry veterans who provide mentorship, strategic insight, powerful connections, and potential funding — the kind of support founders rarely find through traditional financing or informal networks.

Our Philosophy

Our philosophy is simple: your future depends on the chair you’re sitting in; the people around you, the wisdom you tap into, and the confidence you build along the way. We empower founders to take their rightful seat at the table and chart a path toward sustainable growth and long-term success.

Our Vision

We believe that great businesses are not built alone. Too often, founders struggle with funding options that offer little strategic value or mentors who don’t understand the real challenges of launching and scaling a venture. The Founder’s Chair exists to change that narrative. Curating an environment where founders receive both capital and guidance, funders rediscover the joy of investing in meaningful opportunities.

What We Do

At The Founder’s Chair, we blend mentorship, connection, and capital into an experience that supports founders at every stage:

Startup Support

For founders building from the ground up:

  • One-on-one strategy coaching

  • Funding preparation and positioning

  • Practice presentations and pitch refinement

  • Private event with funders for feedback and potential commitments

Capital Infusion

For companies primed to scale:

  • Assistance securing the right kind of capital

  • Investor materials and positioning support

  • Connections with market influencers

  • Exclusive founder-to-funder events

Transition Planning

For founders ready to monetize or exit:

  • Strategic exit planning (sale, merger, transition)

  • Documentation and valuation advisory

  • Introductions to prospects and potential buyers

James giving toast at TFC detroit after party

Meet Our Team

Behind every Founder’s Chair experience is a small, dedicated team that combines strategic insight, operational expertise, and creative vision. From guiding founders through big-picture decisions to ensuring every event and interaction is seamless, our team works collaboratively to deliver meaningful, high-touch experiences that empower founders and connect them with the right people at the right time.

James Wong

Founder & CEO

James Wong is the visionary founder of The Founder’s Chair. With over two decades in the financial services industry, specializing in insurance and technology distribution, James has been an entrepreneurial force. His track record of successful startups and expertise in mergers and acquisitions sets him apart from other consultative providers.

Renowned for building strong connections, James empowers his clients with his profound insights into insurance distribution. Founders seeking to occupy The Founder’s Chair and funders looking for lucrative opportunities to invest and mentor will find James a trusted ally on their journey to growth and success.

Stephen Goldstein

Strategic Advisor, Funder & Founder Enablement

Stephen Goldstein brings nearly two decades of insurance expertise spanning the U.S., Europe, and Asia, shaping strategy and execution for carriers, reinsurers, and venture-backed startups alike. His career has covered every angle of the business: from distribution and operations to corporate strategy, audit, and market entry.

At the helm of TETRA G, Stephen now advises a range of high-growth companies on go-to-market strategy and operational excellence. His track record includes senior leadership roles at a Fortune 250 global insurer and a multinational reinsurer, along with strategic advisory to insurtech innovators like ProNavigator and Navierre.

Stephen’s value to Founders and Funders lies in his rare combination of deep industry fluency, investor empathy, and startup savvy. He’s also a licensed Life & Health and P&C agent—proof that he doesn’t just understand the theory, he knows the business from the ground up.

Paige Fuoco

Brand Strategist

Paige brings a strategic, brand-led perspective to The Founder’s Chair, helping shape how the organization shows up and how founders experience it. She is the CEO of Hoyden Branding, where she leads brand strategy and positioning for growing businesses across industries. At The Founder’s Chair, Paige supports brand clarity, messaging, and experience design, ensuring every touchpoint feels intentional, cohesive, and aligned.

Kellie Donohoe

Marketing Assistant

Kellie brings strategic clarity and thoughtful execution to The Founder’s Chair. As a client relations specialist at Hoyden Branding, she specializes in shaping meaningful relationships and supporting frameworks that help businesses thrive. At The Founder’s Chair, Kellie supports the team by ensuring that founder engagement, communications, and strategic alignment reflect the organization’s mission and values, creating a more intentional and impactful experience for everyone involved.

The Event Experience

Every TFC gathering is supported by an experienced event planning team that works closely with the core team to design a thoughtful, high-touch experience. Rather than a fixed format, each event is intentionally curated to encourage genuine connection, productive dialogue, and momentum that extends well beyond the room.

Founders Chair Line Orange2

Different chairs for different needs

Whether you are starting a business, taking your agency to the next level, or transitioning your career, The Founder’s Chair is focused on helping you take your seat at the table with a group of individuals who have been in your shoes and come back to the table and to help you experience the level of success, they did.

Est. 1919 · Des Moines, Iowa

HOTEL FORT DES MOINES

A century of stories, one remarkable address

Famous Guests
Scandals & Secrets
Firsts & Innovations
The Beginning
1922
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1922

Helen Keller rang in the New Year here, staying at the hotel while in Des Moines for performances over New Year's Eve.

1927
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1927

Babe Ruth and Lou Gehrig had breakfast here before an exhibition game. Two of baseball's greatest, at the same table, in Des Moines.

1927
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1927

Charles Lindbergh hosted a banquet here after his famous transatlantic flight. The menu featured boneless squab — reportedly a rare Des Moines delicacy at the time.

1933
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1933

Amelia Earhart visited the hotel to speak about her solo flight across the Atlantic — a rare chance for Iowans to hear her story firsthand.

1947
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1947

Mae West stayed here during her performance of "Come on Up" at the KRNT Radio Theater. One imagines she made an impression on the staff.

1959
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1959

Soviet Premier Nikita Khrushchev occupied the Presidential Suite during the height of the Cold War. This hotel has seen history made.

1960
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1960

JFK, LBJ, and Hubert Humphrey all attended dinner here and held a meeting on farm policy — three future or sitting presidents under one roof.

1980
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1980

Elizabeth Taylor stayed here during a Des Moines appearance. Hollywood glamour, right here in the heartland.

1980
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1980

Elizabeth Taylor stayed here during a Des Moines appearance. Hollywood glamour, right here in the heartland.

2003
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2003

Cher requested her own personal mattress be placed in room #1025. The hotel obliged. Room 1025 has never quite been the same.

2008
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2008

Barack Obama and Hillary Clinton both stayed here during the Iowa caucuses — rivals for the presidency, sharing the same address for a night.

1939
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1939

Police raided the Log Cabin Room on the 11th floor, seizing liquor and gambling equipment. The tip reportedly came from the men's own wives.

1927
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1927

When Lindbergh dined here post-transatlantic flight, he reportedly insisted on serving boneless squab, an extravagance that raised eyebrows across Iowa.

1959
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1959

The FBI monitored Khrushchev's stay closely. Guests on nearby floors reportedly had no idea who was sleeping down the hall.

1971
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1971

President Nixon greeted supporters in the lobby during his stay — a reminder that this hotel has always been where Iowa's political drama plays out.

1919
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1919

When it opened, every single room had a bathtub, purified chilled circulating water, and a window. Unheard of luxury for its era.

1938
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1938

The hotel announced the first air-conditioned guest room in Des Moines, a genuine technological milestone that made front-page news.

1953
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1953

100 rooms received TV sets in what was reportedly the largest single installation of televisions in Iowa at the time. The fee to operate yours? 25 cents.

1982
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1982

Governor Terry Branstad nominated the hotel to the National Register of Historic Places, cementing its place in Iowa's official history.

1919
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1919

The hotel opened on July 15, 1919, built for approximately $1.5 million and designed by the architectural firm Proudfoot, Bird & Rawson.

1919
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1919

Its opening was a statement of ambition: every room had a private bathtub, purified water, and a window. In 1919, this was genuinely extraordinary.

1974
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1974

Ronald Reagan attended WHO Radio's 50th anniversary celebration at the hotel, proof that Fort Des Moines has always been Iowa's premier gathering place.

2021
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2021

After major renovations, the hotel reopened as part of the Curio Collection by Hilton, a century of history, restored for the next hundred years.